Books 

The Good Enough Diet

Dieting strives on making us feel like failures. We switch on and off our diets with every little circuit break such as a work meeting or birthday celebration. 

We know that with weight loss, you’re either a success or a failure. But, what if there were something in between. Somewhere that you could still lose weight and still be healthy, while achieving your career, financial and personal goals. What if you could really have your cake and eat it too! Whatever your reason, The Good Enough Diet delivers great results for people who want to be healthy but don’t have time to be obsessive. 

This breakthrough book by two of Australia's leading health industry experts is the first diet book written with the collaborative expertise of an Accredited Practising Dietitian and an Accredited Exercise Physiologist. 

The book is the product of over 20 years of combined experience and seeing over 10,000 clients on their journey to successful and long term weight loss. 

Effective dieting is about doing the things that give you the biggest bang for your buck. Rather than focussing on the little unimportant things, Tara and Adam help you prioritize and know what will give you the best results within your limited time and energy. 

The best way to approach weight loss is to forget being perfect and just focus on being good enough. Trying to be great could be the nemesis to being good. This is why we end up yo-yo dieting and being ruled by weight loss cycle forever. 

This book will change your mindset around losing weight. After reading this book you will find out that they just have to be good enough. Near enough is good enough to lose weight. 

Client Behaviour

• Why do some clients choose not take your advice? 

• Why do people decide not to see you – even if it is free? 

• Why is it hard for some people to make health changes? 

• Do you want more effective client relationships? 

Client Behavior delves into what makes your clients tick by looking at how and why people behave the way they do. This book draws on knowledge from consumer behavior, psychology, organizational behavior, change management, marketing and advertising. 

Client Behavior puts this information into the perspective of the health service industry and identifies the implications for health professionals. By having a greater understanding of client behavior, you are better able to design, plan, deliver and improve effective health prevention, promotion and management initiatives. 

Presenting for Change

• Do you need to present to groups or colleagues? 

• Do you want to be a better presenter? 

• Do you want to be more confident when presenting? 

• Do you want your presentations to be more effective? 

Presenting for Change describes successful presentation techniques designed to promote positive change. You will discover how to deliver a powerful presentation and develop a style that suits you and your audience. 

By implementing the strategies within this book you can become more effective every time you stand in front of a group. Presenting for Change will help you understand what you can do to increase your confidence and to sell your message to your audience. 

Marketing Health 

• Do you want your clients to improve their health? 

• Do you need to persuade your clients to change? 

• Do you want to learn the persuasive techniques marketers use? 

• Do you want to be more effective? 

Marketing Health helps health professionals become more effective when communicating with clients. Here you will be introduced to marketing techniques that have been used to successfully sell ideas in other industries for years. You will discover how you can  apply these strategies when it comes to delivering health messages to your clients, developing health promotion resources and presenting to groups. 

Marketing Health will help you understand why some communication techniques work, and why other messages are just not getting across.